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About Edward Golod

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So far Edward Golod has created 79 blog entries.

Selling to a C-level Executive? Better Prepare for These Four Questions.

By |2018-07-19T16:56:42+00:00July 18th, 2018|Categories: Blog, Featured, More Meetings with Decision Makers, Sell to senior executives|Tags: , , , , , , |


If you are the elite salespeople who get meetings directly with C-level executives, they either really like you or really like your product—now it’s time to drive the sales opportunity and be well prepared to close the deal.

It’s a situation that keeps all salespeople up at night. How do I sell a C-level executive that […]

Are Your Sales Reps Financially Literate? Why it Could Help Boost Sales.

By |2018-07-19T16:52:45+00:00June 18th, 2018|Categories: Blog, Featured, More Meetings with Decision Makers, Sell to senior executives|Tags: , , , , , , |

Sales reps are the face-to-face employees of the company—the ones going out and forging new relationships for business.

They work tirelessly with their interpersonal skills so they can build strong connections for new sales—why should they care about financial literacy? To sales, finance would seem like a foreign language, but it’s the language of the C-level executives […]

Trying to Sell C-Suite? Who Gets More Meetings? [New]

By |2018-07-20T15:39:11+00:00May 8th, 2018|Categories: Blog, Featured, More Meetings with Decision Makers, Sell to senior executives|Tags: , , , , |

Get meetings when selling to C-Suite Executives

Nicholas Read’s book, “Selling to the C-Suite: What Every Executive Wants to Know About Successfully Selling to the Top is a great read. He states 84% of executives polled and interviewed claimed they would give access to meet with a Salesperson if they […]

Press Release March 30, 2018: Automated Account-Based Persona Messaging

By |2018-07-21T06:17:37+00:00March 30th, 2018|Categories: Press|Tags: , , , , |

Revenue AcceleratorsTM announces first automated Account-Based Persona messaging for more C-Suite engagement.

Which Sales Training method gets more C-Suite meetings? [Improving Challenger]

By |2018-07-21T06:15:35+00:00February 26th, 2018|Categories: Blog, Featured, Making the Challenger Sale deliver, More Meetings with Decision Makers|Tags: , , , , , |

90%+ of all Sales Reps are unable to quantify their business outcomes, present it with financial acumen, and align it with the prospect’s P&L.

Press Release January 8, 2018 : High Performing Business Outcome Sales Effectiveness

By |2018-07-21T06:11:40+00:00January 8th, 2018|Categories: Blog, More Meetings with Decision Makers, Press|Tags: , |

Revenue AcceleratorsTM, the innovator and leader in Business Outcome Sales Technology Intelligence solutions & services for vendors, announced today they are providing new, cost-effective bundles for their technology services.

Consultative Selling: Improve Pipeline Velocity 15% Selling Sr. Business Execs

By |2018-07-21T06:00:37+00:00July 17th, 2017|Categories: Blog, Featured, Selling Executives|Tags: , , , , , , , , , |

When SAP© hired London-based Loudhouse, the research division of Octopus Group specializing in B2B “brand to sales” technology, to produce their “What’s the Future of Sales” study and paper, I was skeptical on whether there would be significant insight to help predict the future.

Engaging CFOs in Financial Services Companies

By |2018-07-21T05:59:30+00:00July 17th, 2017|Categories: Use Cases|Tags: , , , |

Getting to Decision Makers

Financial Services Company

TARGET ACCOUNT PAIN – A leading Financial Services organization, required to comply with growing internal auditing policies, was struggling with finding a way to cost-effectively and efficiently audit user database access to highly sensitive customer data; as well as […]

Engaging CSOs in Healthcare Companies

By |2018-07-21T05:58:35+00:00June 17th, 2017|Categories: Use Cases|Tags: , , , , |

Getting to Decision Makers

Healthcare Company

TARGET ACCOUNT PAIN A Healthcare Provider struggling to comply with security policies that were recently implemented in response to a theft of intellectual property; was looking for a way to identify, in real-time, any unauthorized attempts by insiders and contractors […]

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